The Coffee House
越南连锁咖啡店
The Coffee House是越南的连锁咖啡店，2014年由阮海宁（Nguyễn Hải Ninh）于胡志明市创立[4][1]。
| The Coffee House | |
|---|---|
 | |
| 成立 | 2014[1] |
| 代表人物 | 阮海宁（CEO兼创始人）[2] |
| 营业据点数 | 140[3]（2018） |
| 业务范围 | 越南 |
| 产业 | 连锁咖啡店 |
| 营业额 | ₫669 billion [3]（2018） |
| 净利润 | ₫2 billion [3]（2018） |
| 网站 | thecoffeehouse |
截至2018年3月，The Coffee House在越南已开设超过100家门店[5]，日均顾客4万人次[6]。创始人兼CEO阮海宁在2018年称其计划在越南开设700家门店[6][7]。
The Coffee House在越南已经成为和高原咖啡[4]、共咖啡[7]等连锁品牌齐名的热门咖啡店，在越南较星巴克等外国品牌更受欢迎。2018年，The Coffee House的营收位居越南连锁咖啡店第二名，仅次于高原咖啡，盈利额则排在第四位，次于高原咖啡、星巴克和福隆（Phúc Long）[3]。
参考文献
- ^ 1.0 1.1 Nguyễn Đình Duy. The Coffee House bất ngờ thay CEO: Founder Nguyễn Hải Ninh "nhường ghế" cho đồng sáng lập Seedcom. Brands Vietnam. [2019-12-29]. （原始内容存档于2023-06-03） （越南语）.
- ^ Nguyễn Đình Duy. The Coffee House to boost production by 10-15% this year. Vietnam News. 2019-05-10 [2020-05-12]. （原始内容存档于2023-06-03）.
- ^ 3.0 3.1 3.2 3.3 Vietnamese-owned coffee chains show strong rise. VietNamNet Global. 2019-07-18 [2020-07-22]. （原始内容存档于2021-10-25）.
- ^ 4.0 4.1 Vietnamese coffee scene heats up while Starbucks takes its time. Nikkei Asian Review. 2018-08-14 [2018-10-26]. （原始内容存档于2023-06-05）.
- ^ The Coffee House opens first store in Binh Duong Province. 2018-07-30 [2018-10-26]. （原始内容存档于2018-10-26）.
- ^ 6.0 6.1 The Coffee House to open 1st foreign store this year. Việt Nam News bizhub. 2018-03-29 [2018-10-26]. （原始内容存档于2023-06-03）.
- ^ 7.0 7.1 Dang Khoa. Global chains suffer as Vietnamese coffee lovers vote with their feet. VN Express. 2018-08-16 [2018-10-26]. （原始内容存档于2023-06-05）.
- ^ Highland, Starbucks, Phúc Long, và The Coffee House -cuộc 'đại chiến' về kinh doanh như thế nào?. CAFE BUSINESS. 2020-12-22 [2021-04-01]. （原始内容存档于2022-12-03）.
- ^ "Chúng ta có thể biết gì từ một đơn hàng của khách?" hay câu chuyện chuyển đổi số của The Coffee House để không phụ thuộc vào Now hay Grabfood. meovathay.vn. 2021-02-08 [2023-06-03]. （原始内容存档于2023-06-05）.